Dallas Cowboys named most valuable sports franchise
The Dallas Cowboys Brand Has Outgrown Football
NFL team values soar, with wins/losses not always factors - Los Angeles Times
Public Enemy No. 1: The Least-Liked Sports Teams in the U.S.
The 40 Most Valuable North American Sports Franchises
The world's most valuable sports team hasn't won a thing in decades. How?, Dallas Cowboys
Infographic: The World's 50 Most Valuable Sports Teams
Why are the Dallas Cowboys the most valuable franchise? - AS USA
Most valuable sports franchises in the world – Daily Investor
Dallas Cowboys valued at US$9bn as average NFL team worth US$5.1bn, says study- SportsPro
13 Most Valuable Sports Teams in the World in 2023 [INFOGRAPHIC] - Athletic Panda Sports Editors
The Dallas Cowboys Used to Sell NFL Dynasties. Now They Sell Drama.