's NFL Stream Wins Ad Dollars As Buyers Cut Linear TV Budgets.
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Upfront TV and Digital Video 2022 - Insider Intelligence Trends, Forecasts & Statistics
US Search Ad Spending 2022 - Insider Intelligence Trends, Forecasts & Statistics
For the First Time Ever, Linear Pay TV Drops Below 50% in US
Sports is saving linear TV
Ad Budgets Seen Shifting From Linear TV to OTT
Media Buying Briefing: Secondary sports like soccer get into the game for marketers, agencies - Digiday
Advertisers aren't moving to streaming TV quickly
Did Just Overpay for 'Thursday Night Football'?
The Best Streaming Services for Movies, TV, and All the Rest
Declining Linear TV User Base, Burgeoning New Streaming Options
As strikes halt Hollywood projects, the TV ad industry is on the line
